Campbell Lunde

  • Incentive marketing refers to a marketing plan that uses incentives and rewards to attract and keep the interest of customers. The idea is to gain customers as a way to retain the loyalty of existing customers. This strategy is often employed by banks, insurance companies, medical practices, franchisors, and other organizations to create loyalty…[閱讀更多]

  • One of the biggest debates in the marketing world has always been whether or not there is such a thing as internet incentive marketing. Many feel that a promotion is simply an ad campaign that is promoted and advertised on the internet. Therefore, they consider it internet marketing.

    However, many business owners have no clue what they are…[閱讀更多]

  • Today we will talk about the term incentive marketing. One of the ways that a business can drive new customers is through an incentive program. This program can be something as simple as having a discount on a product or service or as complex as giving out rewards or gifts in the form of tickets to a special event ticket program.

    So, what…[閱讀更多]

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